As of Saturday afternoon, it had 14,000-plus favorites and north of 6,000 retweets. It drew a wide variety of responses.
King laughed when asked about the mentions the account received.
“A lot of mad people but we knew that going into it and that was kind of the point,” he said. “We knew a lot of people would get riled up and really excited. A lot of our mentions were like ‘Hey, we were Citadel football now.’ So, it was good. It was really exciting to have a chance to be front of so many people and get so many people that aren’t Citadel football fans’ eyes our Twitter for football, for recruiting and the campus itself.”
Of course, it was all in good fun. None of the schools called out responded, nor did King expect they would.
It was a rare opportunity for the school of 2,300 students to get this kind of national stage. They spent the week preparing and dropping a few early tweets to prime the engine.
“In this game, we don’t have a lot to lose,” King said. “A lot of eyes will be on our account after this week. We might as well have some fun with it.”
As of Saturday afternoon, the account picked up 1,500 new followers on game day up to the 12,800-range.
After scoring 10 points before halftime, Ole Miss was next.
Alabama beat Ole Miss 62-7 in Week 3.
For the 2016 graduate of South Florida, a touch of anxiety crept in when pulling the trigger on some of the SEC call-out tweets.
“There definitely was some energy,” King said, “like adrenaline shakes when we first scored because we knew the potential of what this week could be. It started to build throughout the week.”
“That score blew completely out of the water what we thought was possible with our account. It was definitely exciting. It’s still exciting.”